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SABOTAGE: A BUSINESS LESSON IN PROTECTING YOUR VISION

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  Many years ago, when I was working as a Sales Manager with an FMCG company, one of our top distributors, who also happened to be a major partner with one of our competitors, once ordered 30 cartons of our product. She paid cash, and I delivered. Some days later, I visited the neighbourhood where her shop was located and noticed something strange, the hawkers around weren’t selling our product . Strange, Because this same woman had just ordered 30 cartons of our product a few days earlier, and the shelf life was only 10 days. So why weren’t her hawkers picking our stock? I asked a few of them why they didn’t have our product in their boxes. Their response shocked me. They said, “ We no sabi your product o .” Meaning, they didn’t even know the product existed! How Interesting. At that point, I assumed maybe she had sold out. So I asked my driver to drive us d...
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Putting Innovation Where Users Are A Masterclass in User Behavior

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  Did you know that Google's AI in their search icon blew up to 1.5 billion users, while their Gemini app is still stuck at about 400 million ? The reason for this is simple, customer behaviour . If you notice, Google recently added an AI tab on the left when you try to search on their search engine. It placed it right where we already link, in the search bar, just one tab, and you have instant adoption from users. However, with the Gemini app, it's different. It asks users to create a new habit, which is to download and open another app, and that friction usually slows growth. Now, this is how to use customer behaviour to achieve fast market penetration. 1)      Put your innovation where your customers already are. 2)      Reduce friction or reduce steps for adoption . 3)       Solve the need in context, not in theory . You see, Google's ...
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THE HISTORY OF FORMULAE ONE

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    THE FORMULAE ONE (F1)   Brief history of F1, some of its dynamics, leadership lessons and relevance globally. F1- The most significant titles in F1 are the F1 World Drivers Championship and    World Constructors Championship. (Team title) F1 teams care about both championships titles for pride, legacy and money.   The higher they finish in the Constructors standing, the more the money they receive.   In 2024, the pool exceeded USD1.2billion .   Michael Schumachar and Lewis Hamilton hold the record for most Drivers titles.   With seven (7) each, while Ferrari holds the record for the most Constructors title with sixteen (16) titles. The F1 Driver’s Championship is for the individual driver who accumulates the most points over a season. Other notable Drivers champions are:   •            Juan Manrel Fangio – 5 (five)titles •       ...
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The Architect of Singapore Lee Kuan Yew's Legacy

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  In 1965, Singapore was forced out of Malaysia. It had no army,No natural resources. No clean water, Just two million people, most living in slums. Singapore wasn't supposed to survive. It depended on British troops for security and Malaysia for water. With a GDP per capita was under \$500 . the world had already moved on. The country was overcrowded and filthy. Slums lined the streets. There were no factories, no real industry, Unemployment and poverty were widespread. Then came Lee Kuan Yew . He had already become Prime Minister in 1959, and he made one thing clear “ I am determined that Singapore will survive .” From that moment, he began building a nation with no room for failure and no tolerance for corruption. His first priority was restoring trust in government. Corruption was crushed, Ministers were paid well to eliminate bribery. He created a civil service that operated li...
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Eyes that look are common but Eyes that see are Few a story by Shaquille Oneal

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  "I was in China when the doorbell rang at my house in Atlanta. I answered from my phone and thought this... this is the future ." I needed a home security system . The first company quoted me $80,000. I said no. The second? $65,000. Still no. Then one day at Best Buy, I spotted a little device called Ring. Simple. Affordable. I installed it myself. Forgot all about it Until it rang. I was halfway across the world and yet from my phone I could see and talk to the person at my door. That’s when I knew: this wasn’t just a gadget. This was something big. I tracked down the founder at a tech conference and told him: “I ’m Shaquille O’Neal. I want to invest in your company. And you're going to pay me to promote it. ” We shook hands. The deal was done. One year later, Jeff Bezos bought Ring for $1 billion . I didn’t walk away with the whole pie but I was there from the start. It wasn’t luck , It was awareness and Observation . Sometimes, the biggest opportun...
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