EVOLVE OR DIE: A STORY OF MICHEAL JORDAN AND NIKE
Look around you Everything changes Everything on this earth is in a continuous state of evolving.... You were not put on this earth to remain stagnant . STEVE MARABOLI In 1974 David Falk was a student at George Washington University Law School. He got it in his mind that he wanted to work at Pro-Serv, a small sports agency in Washington, DC, that specialized in representing pro tennis players. For months and months he called the ProServ offices trying to get a meeting with the company's founder, Donald Dell. He never got a reply. One day he even called seventeen times during a three-hour period. Dell, either impressed or just annoyed by Falk's tenacity, finally took the call. At the end of the convo, Falk had talked his way into an unpaid internship. Falk excelled as an intern and landed a full-time job at ProServ when he graduated law school. Falk wasn't much of a tennis fan, though. Basketball was his favorite sport. While the rest o...